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Designer, Entrepreneur, Author and Businesswoman.

The Fotini Factor is a style consultancy firm providing guidance and counsel on one’s personal and professional brand. With the focus being on style, The Fotini Factor will develop an enriched program for clients to achieve their goals and maximize their brand to capitalize on what they already have.

The Fotini Factor offers both women and men one-on-one sessions for personal development as well as corporate workshops and seminars both virtually and in person. With the focus on educating and empowering clients on how to use style through demeanor and expression capability, The Fotini Factor identifies one’s personal brand which materially improves ones confidence leading to success on a personal and corporate platform.

Personal Services


The Features

  • Style Assessment – An assessment of your current closet status, goals and vision for the future.
  • Closet Consultation – A deep closet cleanse to aid in organization for stress-free dressing. The evaluation will help assess what garments are currently hanging in the closet, those which need altering, and a time/place to purge the previously enjoyed items and unworn to complete your capsule wardrobe.
  • Private Shopping Experience –
    Fotini will personally invite you on a shopping experience. Your chance to shop with an expert, designer in fact! With an understanding of shapes, silhouettes, styles, trends and wardrobe essentials, Fotini will help guide you to what you’ve been looking for all while making it a seamless experience that’s actually fun and stress free!
  • Tailoring Consultation –
    Learn how to tailor current garments to optimize their shape to compliment yours. You deserve to feel the best version of yourself, no matter what you wear.
  • The finishing Touch – Time to implement these tools in your everyday life to ensure that you feel confident and empowered no matter what.
  • Follow-up Session – Review of the past and current – each client will be provided with a comprehensive guide to developing/enhancing their Personal Brand through style and wardrobe to reference moving forward.


  • One on One Virtual/in-person


  • Dressing in the Current Landscape
  • Organizing Closet & Wardrobe
  • Tailoring Consultation
  • Creating a High/Low Wardrobe
  • Advancement through Wardrobe
  • Shopping With a
  • Purpose and
  • Budget
  • Demeanour & Presentation
  • Grooming
  • Guidelines
  • Style Etiquette
  • Capsule wardrobe

Corporate Services


Talk Topics

  • Capsule Wardrobe
  • Uniform Dressing
  • Workplace Etiquette
  • How to Command the “Right” Attention
  • Modern Manners
  • Importance of Tailoring
  • Grooming Guidelines


  • Presentations
  • Seminars
  • Fireside Chats


  • Career and Professional Advancement
  • Dressing in the Current Landscape
  • Advancement through Wardrobe
  • Demeanour & Presentation
  • Style Etiquette
  • Build Confidence Which in Turn Will Result in Success
  • Stress Relief From Choosing the Right Apparel